This work was produced from a brief provided for me by UTS in an elective I completed, called Creative Information Design. I was given a whole lot of text about homelessness that I had to redesign into a paper-based product. I reshaped the text into an A4 booklet, which I re-imagined to be a Homelessness Australia product, aimed at teenagers, to raise awareness about the issue of homelessness in Australia.
I
wanted the aesthetic for this document to resemble that of the
cardboard housing that is associated with homelessness. I also wanted
to play on the idea of not having a home, and the associated
aesthetic of the cardboard, to make a poignant juxtaposition of the
house, made from cardboard, reflecting homelessness. The cardboard
headers and page dividers, as well as cork patterned background, run
consistently throughout the document, to keep the overall aesthetic
constant. The colour palette too was designed to be in keeping with
the card aesthetic, and to provide a melancholic, but still visually
pleasing and inviting affect.
